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Emails: Time consuming but very important bits of information that must be dealt with on a daily basis. For those in the real estate industry, emails are an essential tool for sharing information, communicating, sending photos, documents, listings. In some cases email has replaced or greatly diminished the need to pay an in-person visit or a phone call. Remember the days when listing agreements needed to be dropped off or picked up in person? Now we have the ability to email them for electronic signature through Zipformsonline.com.
I often hear, “I have so many emails in my inbox I don’t know which are the most important and what needs my immediate attention.”
The best suggestion I have for the overloaded and non-prioritized inbox is “Gmail’s Priority In-Box”. Gmail is a free email service offered by Google. Anyone can sign up for a Gmail account and there is no need to give out the gmail address. Keep your current email address and automatically forward it to Gmail. Its worth having Gmail for the Priority In-box alone, not to mention the myriad other programs Gmail offers.
How to set it up
In your Gmail account, click on Mail, click on Settings, click on the Priority In-Box tab. Simply check the box next to “Turn On Priority In Box”.
Your emails will be sorted in to three categories: Important and Unread, Starred Items, and Everything Else.
Try reading and replying to the messages in the "Important and Unread" section first. Mark anything that requires follow-up with a star, then go through the "Everything Else" section. If you leave Priority Inbox, you can return to it by clicking the link next to Inbox on the side navigation of Gmail.
How it works
Gmail's servers look at several types of information to identify the email that's important to you, including who you email and chat with most, how often you email with these people, and which keywords appear frequently in the emails you read.
Train Priority Inbox
If Priority Inbox makes a mistake, you can use the   buttons to correctly mark a conversation as important or not important, and Priority Inbox will quickly learn what you care about most. Hover over the importance indicator  to see why Gmail marked a message as important.
Customize Priority Inbox:
You can change what type of email you see in each section (like switching the "Important and Unread" section to just "Important"). Just click on the section headers or visit the Priority Inbox tab under Settings to customize.
Use filters to guarantee importance: If you want to be absolutely sure that some messages are always marked as important (like email from RVAR/SOMLS), you can set up a filter and choose "Always mark it as important."
To learn more about managing your email with Priority Inbox, check out the Gmail Help Center.
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